Što je Poslovna inteligencija (BI / BW)?

Poslovna inteligencija is transforming the data that a business stores in it’s database, i što je korisno.

Typical data that is tranformed is transactional data such as sales data. For a business each individual sales data is not very useful but aggregating this data (summerising podatke) can yield some powerful results for business decision makers. Na primjer,, Analizirajući pojedinačne podatke o prodaji za 1. kvartal 2013 Ne bi bilo vrlo korisno, ali ako se ti podaci prodaja summerised, it would show the total sales for the period and becomes even more powerful it can be compared to the 2nd Quarter of 2013. It turn for decision makers it can become a powerful tool to increase sales, stvoriti prognoze i razvijati nove poslovne strategije.

Business Intelligence uses large amounts of data and can be cumbersome without the IT tools that are used to transform the data. The transactional data that BI uses can come from different sources such as transactional database such as Oracle Databases or MS SQL Servers. The data then undergoes an ETL process known as Extract. Transform and Load.

Extract is the process of extracting the data from the source. Transform is changing the data into an appropiate format to store in the Data Warehouse. The Data Warehouse is the storage for the data used in BI, koja se pripremiti podatke za izvješćivanje.


Podaci pohranjeni nakon procesa ETL, is stored in the Data Warehouse. This is the data that is analysed and presented in Reports, spreman za donositelji odluka tumačiti.

The commonly used software are SAP BI i Microsoft BI.

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